/susˈtan.sja/ is a record of thought1
creation2, and conversation3 from the house of
Sustantivo.

SOMETHING TO HOLD

Written Monday, November, 30 2020 at 2:30 AM

A Dominican cap.
Something subtle. Something beautiful.
Something that carries meaning without shouting it.

Everything on the market is loud or cheap.
Flags printed big. Colors screaming.
No restraint. No care. No weight.

The idea:
Make something timeless.
Elegant but quiet.
Rooted in culture without cliché.

A symbol that speaks softly but lasts.

The logo:
An “RD” mark, stripped down and simple.
Inside the “R,” the silhouette of the Dominican Republic.
Hidden, almost secret.

On the left and back, a small symbol inspired by the Bayahibe rose.
Endemic to the island. Endangered.
Placed like a quiet signature, a reminder of home.

Everything has to feel right in the hand.

100% wool.
Dense, soft, strong.
A crown structured but natural.
A brim curved but just enough.
Careful, deliberate.

The name: 1106.
November 6, 1844 - the day the national name and flag were recognized.
A code for those who understand.
History carried in four numbers.

Each cap arrives in a dust bag.
Not packaging - protection.
Because it’s something to wear but also something to keep.

Not loud.
It doesn’t need to be.

It’s for those who want something lasting.
Something rooted.
Something made with care.

A cap but also a piece of memory you can hold.

djmr